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College Counseling Master Class
Class 1: Basic principles
00 - Introduction (1:14)
01 - Work with lots of kids (3:07)
02 - Treat it like a craft (5:08)
03 - Build a scalable practice (2:11)
04 - Mind your family's feelings (3:05)
05 - Don't force adoption of Collegewise values (1:55)
06 - Set good expectations with everything you do (3:05)
07 - Treat different customers differently (2:51)
08 - Don't call them crazy (1:33)
09 - Share the workload (1:31)
10 - Focus on what you can control (3:33)
Next steps (1:02)
Assignments for this lesson
Class 2: What does great customer service look like?
Abstract
00 - Introduction (2:37)
01 - Keep your promises (4:42)
02 - Be available (5:06)
03 - Understand your families (7:41)
04 - Make them wiser (9:03)
Assignments for this lesson
Class 3: Bad habits next door
Abstract
Bad Habits Next Door (4:06)
Assignments for this lesson
Class 4: What is fit?
Abstract
01 - What is fit? (2:45)
02 - Good Fit Is Good Counseling (2:54)
03 - List Building (4:35)
Assignments for this lesson
Class 5: Managing a caseload
Abstract
Assignments for this lesson
00 - Overview (0:49)
01 - Know when to say "No" (3:29)
02 - Mind the parents (3:30)
03 - Remember what great service looks like (1:25)
04 - You're the expert (1:33)
05 - Closing thoughts (0:25)
Class 6: Personal and professional branding
Abstract
00 - Intro (1:53)
01 - Branding For Counselors (2:11)
02 - At Collegewise Events (2:24)
03 - Online (1:01)
04 - Your Workspace (3:05)
05 - Why It Matters (0:56)
06 - Your Audit (0:38)
Class 7: Tools & tech
Abstract
01 - Overview (2:26)
Trackers (5:55)
Hubspot (3:12)
Scheduling Tools (5:02)
Templates (4:24)
Assignments for this lesson
Class 8: Essay season
Abstract
Assignments for this lesson
00 - Intro (0:33)
01 - Key Points (1:44)
02 - Brainstorming (1:48)
03 - Essay Editing (2:12)
Class 9: The business of college counseling
Abstract
00 - Intro (2:19)
01 - We're Not The Dark Side (3:26)
02 - Context (5:04)
03 - Closing Thoughts (1:22)
Class 10: The remarkable college counselor
Abstract
Assignments for this lesson
01 - Becoming Remarkable (8:56)
02 - Remarkable For Families (9:39)
03 - Remarkable For Collegewise (9:43)
Recommended Reading
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00 - Intro
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